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AppointmentsBrandActive, USA is very pleased to announce the appointment of Philip Guiliano as Director, Business Development.He will be responsible for all areas of the US business including sales, marketing, solution development, and resourcing. Philip joins BrandActive from the Los Angeles office of Siegel+Gale, where he led business development for the Global Technology and Brand Strategy Practices which serviced clients like Microsoft, Yahoo!, Adobe, TIBCO, Applied Biosystems, and more. “I am thrilled to be joining BrandActive and such an outstanding group of talented partners with real industry operational experience at the top levels in fortune 100 companies,” said Guiliano A former Senior Consultant with the management consulting arm of Computer Sciences Corporation, Philip complements his branding experience with years of project management, business analysis, and organizational change experience in the healthcare, financial services, aerospace and defense, energy, and manufacturing industries for clients like Children’s Hospital Los Angeles, Farmers Insurance, Barclays Bank, CIBC, Raytheon, The US Air Force and Marine Corps, Asia Pulp and Paper, and more. Documents are an important reflection of your organization's brand. In order to enhance our ability to help customers in this important area of building their brand experience, BrandActive is pleased to announce that Scott Watkinson has joined our team. Over the past decade, Scott has advised a wide range of organizations, including some of North America’sleading financial institutions, on how to build relationships and deliver on their brand promise by communicating clearly and effectively with their customers and other partners. Specializing in the areas of plain language writing and information design, he brings a wealth of experience in the development of coordinated, enterprise-wide communication standards, helping clients present a clear and unified voice to the world through their documents and other key touchpoints.
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